Minuteman Press Veteran-Owned Franchise in Ham Lake, Minnesota

Katie LawrenceHelpful Business Tips, Katie's Corner, Whats New?Leave a Comment

  James and Katie are living examples of entrepreneurs who know that doing well in the B2B services industry means care to attention beyond data on spreadsheets.  “B2B is all about personalized customer service. If people do not like you, they will not work with you, period. I know all of my customers very well. I enjoy asking them about … Read More

5 Suggestions for Success in 2017

Katie LawrenceHelpful Business Tips, Marketing Tips

2017 has arrived, and it’s time to plan for your success. But what does the new year mean for your business? For some, it can be difficult to keep up with the new trends and stay current on consumers’ minds. For others, the new year means new opportunities, new products and new growth. What do you plan to do to keep … Read More

Using #Hashtags to Market Your Business

Katie LawrenceHelpful Business Tips, Marketing Tips

If you’ve been online at all within the last 5 years, then you’ve probably heard of the very popular #hashtag. A hashtag is the numerical pound sign # followed by a word or series of words, which groups together an idea based on the subject of a social media post. For example, if someone were to post a picture of … Read More

How Infographics Benefit Your Business

Katie LawrenceHelpful Business Tips, Marketing Tips

When it comes to content marketing for your small business, there are a lot of options. Blog writing, social media, email marketing… the list goes on. However, one thing often overlooked is the infographic. In today’s visual online marketing world, infographics generate clients and income for all kinds of companies. So how can infographics benefit your business? Today we’re going … Read More

How to Choose a Domain Name that Drives Business

Katie LawrenceHelpful Business Tips, Marketing Tips

  If your small business doesn’t have a website, it can be difficult to demonstrate credibility and gain consumers’ trust. The first step in building a profitable website for your business is choosing an impactful domain name to represent your brand. Easy to set up and cost-effective, a domain name helps establish your company as credible and interest-worthy. Interested? Check … Read More

8 Pointers on Creating Effective Flyers

Katie LawrenceHelpful Business Tips, Marketing Tips

When it comes to marketing a business, there’s a slew of media platforms to consider. Today, we’re going to talk about a classic: Flyers. A flyer that stands out from the crowd can cause your sales to either soar or droop. If you’re interested in creating an effective flyer that results in significant lead generation, check out these 8 useful … Read More

Crafting a Call to Action that Will Drive Your Business

Katie LawrenceHelpful Business Tips, Marketing Tips

Calls to action (CTA) are exactly what they sound like—words or phrases that drive visitors to take a specific action on your site. In other words, they function as a stepping stone between viewers passing by and those who feel invested enough to purchase a product or service. Effective calls to action should be seen throughout your company’s marketing materials, … Read More

Guerrilla Marketing Is Not Dead

Katie LawrenceHelpful Business Tips, Marketing Tips

Like guerrilla warfare, guerrilla marketing offers low-cost tactics that include an element of surprise. Your business meets potential customers where they stand, while generating leads and saving you money. So how can your business take advantage of the guerrilla marketing phenomenon? Here’s six ideas to get you started. Guerrilla marketing offers a cost-effective way for your business to increase its … Read More

How Your Business Can Utilize Pokémon Go

Katie LawrenceHelpful Business Tips, Marketing Tips

If you’ve recently seen people out wandering the streets with their faces in their phones, then you may have heard of the latest digital craze sweeping the nation: Pokémon Go. Developed by Niantic, Pokémon Go is the newest member of the Pokémon franchise. Working in conjunction with a phone’s camera and Google Maps, the mobile app uses augmented reality to … Read More